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User Sense
Quantitative and Qualitatiave Research

UX or Market Research in Germany?

We are specialized in conducting quantitative and qualitative research in Germany such as online surveys, focus groups, interviews and user tests.

Request a free quote
UX Market Research Germany
Facilitating research across Germany

We have extensive experience conducting research in Germany.

Wide range of research methods

These include focus groups, interviews, user tests, surveys and diary studies. 

Participant recruitment

We have our own panel in Germany and can help to recruit any profile. 

Our approach

Methods

Participant recruitment

Facilities 

Pricing

1 - Request a free quote

Each study is different. To ensure the study is tailored to your research needs you can request a free quote or book a intro call with us. 

2 - We facilitate the process or conduct the study on your behalf

Determine your level of involvement in the study. We can take care of facilitating participant recruitment, tools and locations, but also conduct the study on your behalf via our research service. 

3 - Obtain full insights into the data

We provide full access to all data via our platform. If you choose to use our research service, then we provide you with an extensive research report in which all findings are presented.

Quantitative and qualitative research methods

We support a wide range of research methods in Germany. These included user tests, focus groups, diary studies, interviews and online surveys. An overview can be found here.

Fully remote, on-site or hybrid

We can facilitate research in multiple setups. Although most of our studies are conducted remotely, we can accommodate on-site or hybrid research studies as well. Make use of our livestream to attend sessions from anywhere.

Simultaneous translation available

We can accommodate simultaneous translations when qualitative methods are used. In this way, respondents can speak German whilst participating. 

Let us help selecting the right research method

Book a free intro call with one of our researchers.

Book a free intro call
Participant and respondent recuitment

We recruit participants for research in the Germany by making use of our own panel. In some cases, we work together with partners. These studies can be remote or on-site in one of the major cities in Germany (Berlin, Hamburg, Münich, Cologne, Frankfürt).

Fastest growing panel in Germany

Germany is one of our key markets. We are investing heavily in expanding our database with Germans with a wide range of backgrounds. In addition to this, we invest heavily in participant quality. 

We serve a wide range of industries

We work for a wide range of organizations. These include governments, non-profits and commercial organizations. We can recruit any type of B2C or B2B profile. 

Rent one of our labs or focus rooms

We can provide access to any of our facilities in Germany so that you can make use of our focus rooms or Research Labs. This is possible in:

  • Berlin
  • Frankfürt
  • Munich
  • Hamburg
  • Cologne
  • Other cities upon request
Avail of our research platform

Obtain realtime insights in the recruitment process or choose to conduct the sessions via our platform. In case of on-site studies, the sessions can be viewed from any location using our livestream.

Price range for research in Germany

In general, costs for conducting research in Germany vary from 2000 to 5000 euro per study. However, costs can vary significantly as these are impacted by the following factors:

  • Research method
  • Research setup (remote, online, hybrid)
  • Session length
  • Amount of participants required
  • Self-conducted or via our research service

Curious what your study would cost?

We are happy to provide you with a free quote.

Request a free quote

Customer cases

Below you can find a selection of our customer cases. 

User testing

6% more conversion driven by usability insights

Redesign

Conversion increase through usability research during redesign process

User testing

88% conversion increase through one adjustment

Frequently asked questions

Below you find the answers to the most frequently asked questions. Is your question not listed below? Then contact us directly. 

Yes. We adhere to all privacy regulations in Europe, which means we store data in Europe. For specific questions with regards to GDPR, please do not hesitate to contact us. 

We manually screen every participant against your criteria before they're approved, so you only meet people who match. For unmoderated sessions we review all recordings, and for moderated sessions or interviews you can flag any issue within 24 hours and we'll arrange a replacement at no charge. We also check for duplicate sign-ups and inconsistent answers to keep the sample clean.

We recruit through a wide range of channels, from offline advertising to online campaigns, which keeps our panel of 100,000+ participants representative of the wider population rather than skewed toward one type of person. In most countries the sign-up process is translated and localised, so participants register in their own language — this avoids the recruitment bias you get when people have to operate in a second language.

Yes, we have multiple bulk packages available in which a discount is included. 

We operate in all European countries. We have the strongest presence in the Netherlands, Belgium, Germany, France and Spain. However, our platform can be used in any country. We can facilitate recruitment and research services across Europe. 

Yes. We advise on an appropriate incentive for your audience and session type, and we pay participants directly within 2 working days of their session. You receive a single invoice and don't have to handle any individual payouts yourself.

Yes. Alongside participants from our panel, you can invite people you've sourced yourself — your own customers or contacts — for interviews or user tests through the platform. They go through the same scheduling, reminders and recording flow, so everything stays in one place.

Yes, we welcome all Europe-based agencies. In addition to an agency account, agencies can also avail of our Agency Network. Please book a demo with us for more information. 

Market research: what, why and how?

Read more about the different types of studies and research techniques within market reserach. 

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